The March for Science is TODAY! You better be reading this while packing up and getting ready to head down to Pershing Square to enjoy all of the amazing stuff we have planned.

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Costs

Budget Item
Need for expense
approx. % of budget
approx. cost of item
To ensure a pleasant, orderly march experience for everyone, we will need entrance/security staging, banners, med tent and other tent signage, and directional signs.
Volunteers, EMT's, and Security will need radios to effectively communicate needs with one another. This will keep our event safe, organized, and enjoyable.
We cannot legally hold an assembly without various permits. We need a permit for Pershing Square, for the March route, for the destination, police, fire, etc.
?
1%
0.5%
6.5%
?
$1,500
$500
$10,000
Some people can't make it to the march due to a disability or previous engagement (Earth Day is a popular day!) We need to make sure we can stream the event for all to enjoy.
Okay, port-o-potties aren't exactly the epitome of comfort, but they get the job done.
People get fatigued, accidents happen, and sometimes you just need a break. EMTs and medical volunteers are a necessary component for a safe march.
?
1%
0.5%
1%
?
$2,000
$1000
$2,000
We will be holding an Expo at Pershing Square with opportunities for interactive demonstrations, science education, communication, policy, and more. Materials, signs, etc. for this Expo will cost a bit.
We expect a lot of people. We want everyone to be able to hear and see our speakers. We also want to be sure our disabled allies are able to comfortably park somewhere without being trampled. At least two screens and an interpreter are needed.
Sound coverage may be insufficient due to crowd size. Line arrays are expensive. We will need at least two arrays, as well as generators for power. We endeavor to have all marchers partake in speeches. This is the minimal cost for 20k+ people to be covered.
This March offers an incredible opportunity to hear amazing scientists, policymakers, and numerous others passionately speak about science. For our community to fully participate, we will need to invest in two decent stages.
?
1%
3%
23%
3.5%
?
$2,000
$4,000
$35,000
$5,000
Keeping marchers informed requires many things, including this website and it's associated hosting, domain costs, email, etc. We must also pay for our shop page and additional services like MailChimp and Zapier for listserv maintenance.
Any donation or purchase by credit card or PayPal involves an additional fee (~2.5%). This amount is non-trivial when considering the volume of donations being made in this way.
Our Fiscal Sponsor, SEE (Social and Environmental Entrepreneurs) takes a lower rate than most (6.5%). This covers their operating costs as a sponsor. This rate is taken off the top of all donations and sales revenue we bring in.
?
0.5%
3%
6.5%
?
$700
$4,500
$10,000
We don't want an avid commitment to science to stop here. If we are going to effect lasting change, we must plan ahead. A photographer and videographer will chronicle the march and its participants to provide imagery for future reflection and promotion.
In addition to online ads, we need traditional, print posters and flyers to make sure people in our local communities know that we're going to march, and what for!
Without publicity, we can't reach all of the science supporters who want to attend. Without the numbers, the media won't take notice. Without the media's notice, policymakers will go about their business. We have to make a modest investment in online publicity.
?
2.5%
1.5%
3.5%
?
$4,000
$2,500
$5,000
Keeping marchers safe is our number one, absolute most important priority. To ensure this, costs for police and security are absolutely essential.
We must legally insure every marcher in attendance. This ensures any accidental injury or damage of property is accounted for. We must be sure marchers are protected from liability.
?
1.5%
6.5%
10%
?
$10,000
~$15,000
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March information

Date: April 22, 2017
Location: Pershing Square Park
Time: 9AM - 4PM

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